Betfred Sportsbook Review

Bookmaker Fred Done has come a long way since starting up the company with a solitary Salford betting shop. In recent years an extensive marketing campaign has seen it grow to become one of the UK’s most popular bookmakers, helped in no small part by Done’s decision to pay out on Manchester United winning the title back in 1998, only for Arsenal to take the title by a point. Betfred’s pragmatic approach and acquisitional strategy – they recently purchased the Tote for a reported £265m – has no doubt paved the way to their current success.

When visiting to write the Betfred review, we found that the website was relatively simple in terms of layout, which makes it particularly easy to navigate and is also likely to load without issue on even the slowest of computers. A number of featured events are included on the main page, so if you’re just browsing for Betfred football betting options then this might be a good place to start. The same can also be said of the betting highlights section on the left hand side of the website.

If you like to read about the beautiful game then the Betfred Football Analyser is well worth looking at. This gives a fascinating overview of a team’s recent form, including a breakdown of goalscorers and the probability of certain outcomes – such as a home win or first goal. As you would expect you can also look over the upcoming fixtures, which might be particularly useful if you like a little bit of thinking time before betting on an accumulator. There is also a dedicated news section, keeping you up to date with the latest gossip and, of course, the odds.

Overall, Betfred is well worth registering an account with, whether you like the occasional flutter or enjoy betting on a more regular basis. There are a huge range of promotions available, meaning it always stands out from the crowd and gives you a chance of some small victories, even when you lose.

VIP Club / Program / Loyalty Program

If you enjoy casino games then Betfred can reward you for your loyalty with its Players Club VIP scheme. The more you play the more you’ll be able to get back in return, with levels starting at bronze then moving on to silver, gold, platinum and diamond respectively. The latter offers some serious rewards and direct contact with the company’s management and invitation to VIP events, so while it’s only likely to be awarded to a select few it’s something for more ambitious players to aim towards.

Support & Contact

If you need support then Betfred is able to provide this at all hours of the day via its LiveHelp service. You can also get in touch with any queries over the telephone, via email or by post. There is also a handy betting glossary, giving brief but invaluable explanations of some of the terms you might come across whilst having a flutter on certain sports. In addition to this, you can also view answers to some the most asked questions, including how to claim your Betfred free bet and what to do if you’re having trouble accessing your account.

Sign Up & Promotional Offers

One great reason to sign up with Betfred is to take advantage of their Bet £10, Get £30 in free bets offer. When you make you deposit and stake your first bet of £10 or more sports, your account will be credited with £30 after your bet is settled. Registration itself is easy and takes just a few minutes to complete.

Betfred even has a dedicated promotions tab, which is well worth looking at if you love a good deal.

Banking Options

Adding funds to a Betfred account is remarkably easy. The firm accepts a variety of payment methods, including the following- credit and debits cards, Western Union, PayPal, Bank Wire, Neteller and Bankers Draft.

Free Bets

UK Betfred customers are offered up to a free £30 bet upon registration.

Other Products

Pools, Casino, slots, Bingo, lotto, Poker, Virtual and mobile are all playable at Betfred.


Betfred is licensed out of Gibraltar.